Gtm
- SAASSAAS · 2 min
AI-forward B2B firms run leaner GTM teams with higher quota attainment in 2026
AI-forward B2B companies with annual recurring revenue (ARR) between $10 million and $500 million are operating with significantly leaner go-to-market (GTM…
08 Jun, 06:08 pm IST - SAASSAAS · 2 min
The GTM Stack Anthropic Uses From Its Head of Industries: Surprisingly Familiar Names. Used In New Ways.
Anthropic has integrated its AI model Claude into a conventional go-to-market (GTM) technology stack to automate lead qualification and routing, boosting i…
31 May, 11:22 pm IST - SAASSAAS · 2 min
The Modern GTM Org in 2026: 20-30% Leaner, 9x Flatter, ~2x More Net New Revenue Per Rep. The Latest from ICONIQ Growth.
ICONIQ Growth’s latest 2026 GTM benchmark report reveals that AI adoption has reached critical mass across key go-to-market (GTM) roles in B2B software com…
21 May, 06:56 pm IST