Eternal’s AI venture Nugget, spun out from Zomato, has been closing one enterprise deal per week on average since its inception 1.5 years ago, according to inc42.com. The platform operates without any expenditure on advertising, marketing, or sponsorships, highlighting its organic growth in the enterprise AI space. Nugget offers conversational AI, voice assistants, workflow automation, and agentic AI solutions to a diverse range of industries.
Originally developed to address customer support and sales challenges within Zomato, Nugget has evolved into a standalone business serving external clients. Its customer base now includes large private banks, insurance companies, retail brands, D2C businesses, manufacturing firms, epharmacy platforms, and even Zomato’s main competitor, Swiggy. Nugget’s head, Dushyant Garg, shared this growth trajectory in a LinkedIn post, emphasizing the venture’s rapid expansion without traditional marketing efforts.
Nugget’s progress reflects a broader trend among consumer internet companies that are leveraging their operational expertise to build AI-powered enterprise software businesses. Similar moves have been seen from companies like Paytm, which plans to integrate AI across merchant services and financial products, and fintech unicorn Razorpay. This shift indicates a growing market for AI solutions tailored to enterprise needs beyond consumer platforms.
Nugget’s ability to secure one enterprise deal weekly without marketing spend underscores its product-market fit and demand. The venture’s growth trajectory was detailed in a LinkedIn post by Dushyant Garg and reported by inc42.com, marking it as a notable case of AI adoption in Indian enterprise sectors.