Econovus Packaging, a Pune-based industrial packaging startup, has secured ₹40 crore (approximately $4.2 million) in its first institutional funding round. The pre-Series A round was led by Rainmatter by Zerodha, with participation from Rockstud Capital. The fresh capital will support Econovus’s expansion into sectors such as automotive, lithium-ion batteries, solar infrastructure, steel, and defence, the company announced this week, according to inc42.com.
Founded in 2019 by managing director Ramesh Prasad, Econovus offers bespoke, end-to-end packaging and design solutions using engineered, intellectual property-backed materials. The startup focuses on space optimization and a design-to-cost approach to help manufacturers reduce packaging expenses and carbon emissions. Its product portfolio includes packaging for lithium-ion batteries, heavy-duty export packaging, returnable and expendable packaging, and automotive packaging, inc42.com reported.
Econovus’s solutions aim to improve container utilization, lower logistics costs, and reduce supply chain carbon footprints across multiple industries. Prasad highlighted that India’s manufacturing future demands packaging that is engineered, digital, and sustainable. The funding round comes amid rising engineering exports from India, which continue to reach new highs, according to inc42.com.
The ₹40 crore funding round led by Rainmatter by Zerodha marks Econovus’s first institutional investment since its 2019 inception. The company has built a design, engineering, and manufacturing base over seven years to deliver green packaging solutions that cut both carbon emissions and costs for customers, Prasad said.