Zomato has introduced a new feature called “Healthy Subscriptions” under its Healthy Mode offering, allowing users to pre-plan healthy meals from partner restaurants. The subscription service offers curated lunch and dinner meal plans for 3, 5, or 15 days, and is currently available in Delhi NCR, Mumbai, and Bengaluru, according to inc42.com.
The feature enables customers to customise meals in advance, reschedule deliveries, update addresses, or cancel subscriptions as needed. All dishes in the subscription menu carry a “High” Healthy Score, which is AI-generated based on factors like protein density, fibre content, ingredient quality, carbohydrate density, and cooking methods. This builds on Zomato’s Healthy Mode launched in 2025, which rates dishes from “Low” to “Super” based on nutritional metrics (inc42.com).
This move reflects growing competition in India’s healthy food delivery market, where players like Zomato and Swiggy are expanding offerings to meet rising consumer demand for nutritious options. Zomato cofounder Deepinder Goyal had expressed the company’s goal to make “genuinely nourishing food” more accessible, highlighting the strategic importance of this segment amid increasing health consciousness among consumers (inc42.com).
Zomato plans to expand Healthy Subscriptions to more cities in the coming months, aiming to broaden access to curated healthy meals. The company’s next milestones will likely focus on scaling the feature and refining AI-driven nutritional insights to enhance user experience and engagement (inc42.com).